{"id":5096,"date":"2022-04-25T21:31:28","date_gmt":"2022-04-25T21:31:28","guid":{"rendered":"https:\/\/g-gees.co.nz\/?page_id=5096"},"modified":"2022-08-10T05:52:56","modified_gmt":"2022-08-10T05:52:56","slug":"size-diversity","status":"publish","type":"page","link":"https:\/\/g-gees.co.nz\/size-diversity","title":{"rendered":"Size Diversity"},"content":{"rendered":"\n

You’ve heard of Size Inclusive brands? Can I just break the mold here and be Size diverse?!<\/p>\n\n\n\n

Let me explain….<\/p>\n\n\n\n

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Size Inclusive<\/h2>\n\n\n\n

Size inclusive-ness is so important. How can you express yourself with clothes that don\u2019t fit you? The average woman in NZ is a size 16, so why is it that this is a size large in most brands? As much as I love the 50\u2019s, we\u2019re promoting vintage style, not vintage values. G-Gee\u2019s size range reflects this \u2013 our medium is a size 14\/16. <\/p>\n\n\n

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Converge Runway show 2019 (Photo by Elias Rodriguez)<\/figcaption><\/figure><\/div>\n\n\n
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Size Diverse<\/h2>\n\n\n\n

A lot of brands are talking about size inclusiveness at the moment, and I love that. However what about body shape? You dont see many (any?!) sizing catered towards this….<\/p>\n\n\n

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A higher percentage of women (about 30%) have a \u201cbigger at the bottom\u201d body shape. And so, the industry sizing you see out there (size 10, 12, 14 etc) is catered towards this. But what about the other 70%? The hour-glass, straight-shaped, diamond-shaped, bigger at the top and every other beautiful body shape under the sun? Size diversity is about not just providing all ranges of sizes but looking at body shape as well. <\/p>\n\n\n\n

G-Gee’s Shapely Spectrum up-cycled collection does just that. Check it out here<\/a><\/strong>. No more buying separates or sizes that are too big in order to have a dress that fits everywhere!<\/p>\n\n<\/div><\/div><\/div>\n\n

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